Key Takeaways
- CPA credential specializing in personal financial planning.
- Requires CPA license, experience, education, and exam.
- Covers taxes, investments, estates, retirement, and more.
- Enhances credibility and career opportunities in finance.
What is Personal Financial Specialist (PFS)?
A Personal Financial Specialist (PFS) is a Certified Public Accountant (CPA) credentialed by the American Institute of Certified Public Accountants (AICPA) to provide advanced personal financial planning services. This designation signifies expertise in areas such as taxes, estate planning, investments, and retirement strategies.
Holding the PFS credential means you have specialized knowledge that goes beyond traditional accounting, allowing you to offer holistic financial advice tailored to individual client needs, including guidance on topics like the ability to pay taxation.
Key Characteristics
The PFS credential highlights advanced skills and strict professional standards. Key features include:
- CPA Requirement: Only CPAs in good standing with a valid license can earn the PFS certification.
- Comprehensive Expertise: Covers broad financial topics such as retirement, estate, insurance, and charitable giving.
- Experience and Education: Requires at least 750 hours of financial planning experience and 105 hours of continuing education related to personal financial planning.
- Examination: Candidates must pass a rigorous exam administered by the AICPA.
- Ongoing Professional Development: Maintains expertise through 120 hours of continuing education every three years.
How It Works
To become a PFS, you start by meeting CPA licensing requirements and gaining relevant financial planning experience. The process includes passing a proctored exam that tests your knowledge across multiple planning domains.
Once certified, you apply your skills to create strategies that integrate tax considerations with investment choices such as those found in low-cost index funds or dividend ETFs, ensuring clients’ personal goals align with financial realities.
Examples and Use Cases
PFS professionals serve diverse client needs, especially in complex financial situations. Common applications include:
- Retirement Planning: Advising clients on tax-efficient withdrawal strategies and investment allocation using funds like those recommended in best ETFs for beginners.
- Estate Planning: Coordinating with legal professionals to integrate tax rules such as the backdoor Roth IRA for wealth transfer.
- Corporate Benefits: CPAs with PFS credentials often collaborate with companies like Delta to optimize employee benefit plans and executive compensation.
Important Considerations
When choosing a PFS, verify their CPA status and ensure they have relevant experience in your financial areas of concern. Their comprehensive approach can help you navigate complex tax and investment issues effectively.
Keep in mind that while PFS holders have deep expertise, integrating advice with data analytics and up-to-date market trends is essential for optimal financial planning outcomes.
Final Words
Earning the Personal Financial Specialist credential signals advanced expertise in comprehensive financial planning beyond accounting. If you’re a CPA interested in expanding your advisory services, consider evaluating the PFS requirements and exam to enhance your qualifications and client trust.
Frequently Asked Questions
A Personal Financial Specialist (PFS) is a CPA who has specialized expertise in comprehensive financial planning, covering areas like taxes, investments, retirement, and estate planning. This credential is issued exclusively by the American Institute of Certified Public Accountants (AICPA).
To become a PFS, you must hold a valid CPA license, be a member of the AICPA, complete at least 750 hours of financial planning experience within three years, complete 105 hours of related continuing education, and pass the PFS exam.
The PFS credential offers professional recognition, advanced knowledge in multiple financial planning areas, career advancement opportunities, and increased client trust due to adherence to AICPA's standards.
PFS professionals advise clients on a variety of areas including taxes, investments, retirement, insurance, estate planning, charitable giving, elder care, college education planning, and employee benefits.
PFS holders must complete 120 hours of continuing professional education every three years, with a minimum of 20 hours annually, to maintain their expertise and the credential.
No, the PFS is exclusive to CPAs and focuses on comprehensive financial planning from a CPA perspective, whereas the CFP® is a separate certification with different requirements and broader financial planning focus.
You do not need an active CPA license to practice public accounting, but you must hold a valid, unrevoked CPA credential issued by a state authority to qualify for the PFS designation.
Earning the PFS can enhance your professional reputation, open doors to advanced financial planning roles, increase earning potential, and help attract clients by demonstrating specialized expertise.


