Key Takeaways
- Invests in top ten highest dividend-yielding Dow stocks.
- Targets undervalued blue-chip stocks with stable dividends.
- Rebalances annually to capture recovery and dividends.
- Aims to outperform Dow Jones Industrial Average long-term.
What is Dogs of the Dow?
The Dogs of the Dow is a value-oriented investment strategy that selects the ten highest dividend-yielding stocks from the Dow Jones Industrial Average (DJIA) at the start of each year. This approach targets blue-chip companies with temporarily depressed prices but solid dividends, aiming to capitalize on potential rebounds and consistent income.
By focusing on dividend yield—a metric related to earnings yield—investors identify undervalued stocks within stable firms, often from the best blue chip stocks list.
Key Characteristics
The Dogs of the Dow strategy is straightforward and rooted in dividend-focused value investing. Key features include:
- Dividend Yield Focus: Stocks are ranked by dividend yield to find those with the highest payouts relative to price.
- Annual Rebalancing: Portfolio components are updated yearly, reflecting changes in yields and market conditions.
- Equal Weighting: Investments are evenly distributed across the top ten selected stocks, balancing risk.
- Blue-Chip Stability: Targets large, established companies known for steady dividends and financial strength.
- Value Investing Roots: Shares principles with discounted cash flow valuation methods and factor investing approaches.
How It Works
At the beginning of each year, you rank all 30 DJIA stocks by their dividend yield and select the ten highest-yielding companies. You then invest equally in these "dogs" and hold the positions for one year, collecting dividends as part of your total return.
After one year, you sell all holdings and repeat the process, rebalancing into the new top ten yielders regardless of prior performance. This mechanical approach requires discipline but offers a systematic way to potentially outperform the broader DJIA by betting on undervalued stocks poised for recovery.
Examples and Use Cases
Investors applying the Dogs of the Dow strategy often find it useful for dividend-focused portfolios seeking income and potential capital appreciation. Typical examples include:
- Energy Sector: Chevron often appears among the high-yield selections due to its stable dividends despite market fluctuations.
- Telecommunications: Verizon is another frequent "dog," offering attractive yields within a blue-chip framework.
- Dividend Stock Portfolios: This strategy complements broader approaches like those found in best dividend stocks guides, enhancing income potential with value tilt.
Important Considerations
While the Dogs of the Dow strategy is simple and backed by historical evidence of outperformance in some periods, it carries risks such as concentration in just ten stocks and reliance on dividend stability. Not all high-yield stocks rebound as expected, so diversification and ongoing research remain essential.
Understanding the underlying fundamentals and being prepared for annual rebalancing are crucial steps to effectively implement this strategy within your portfolio.
Final Words
The Dogs of the Dow strategy offers a disciplined, dividend-focused approach to value investing within blue-chip stocks. Consider running the numbers on this method with your portfolio or a simulated investment to see if its risk and return profile fits your goals.
Frequently Asked Questions
Dogs of the Dow is a long-term investment strategy that selects the ten highest dividend-yielding stocks from the 30 blue-chip companies in the Dow Jones Industrial Average at the start of each year, aiming to outperform the DJIA by investing in undervalued stocks expected to recover.
At the beginning of each year, you rank the 30 Dow Jones Industrial Average stocks by dividend yield and invest equally in the top ten highest-yielding stocks, holding them for one year before rebalancing.
High dividend yields often indicate stocks with temporarily depressed prices but stable dividends, suggesting these undervalued companies may rebound faster, providing both capital gains and steady dividend income.
The strategy targets financially sound blue-chip companies with consistent dividends, which historically have offered potential for above-average returns by combining dividend income and price recovery.
Studies from 1973 to the early 1990s showed Dogs of the Dow often outperformed the Dow Jones Industrial Average, though results can vary by period and no investment guarantees exist.
While Dogs of the Dow invests equally in the top ten highest dividend-yielding Dow stocks, Small Dogs of the Dow focuses on the five lowest-priced stocks among those ten for a less diversified, potentially higher-risk approach.
You rebalance the portfolio once a year, selling all holdings at year-end and reinvesting equally in the new top ten highest dividend-yielding Dow stocks for the upcoming year.
Yes, dividends received during the holding period are included in total return calculations, enhancing the strategy's potential income and growth benefits.


