Looking to start an online business? With Shopify's powerful platform (starting at just $39 per month), you can launch your dream store quickly and efficiently.
25 Best Shopify Store Ideas to Start in 2025 (with Examples)
This guide explores the most profitable and unique Shopify store ideas for 2025, complete with real examples, startup costs, and potential earnings.
Enjoy a free trial.
Then start selling on Shopify for $1/month for your first 3 months.
1. Customized Pet Portraits
Turn pet photos into custom art pieces using print-on-demand services. Crown & Paw (crownandpaw.com) has built a million-dollar business doing just this, with portraits starting at $49.95. Learn more about setting up a successful print on demand business.
- Startup costs: $500-1,000 for website setup and initial marketing
- Profit margins: 40-60% per order
- Average order value: $45-75
2. Sustainable Bamboo Products
EcoRoots (ecoroots.us) has successfully built a brand around bamboo toothbrushes, cutlery, and home goods. With growing environmental consciousness, this niche is booming. Partner with eco-friendly suppliers for a full product range.
- Startup costs: $2,000-5,000 for initial inventory
- Profit margins: 70-80%
- Average order value: $35-50
3. Specialized Fitness Equipment
Target specific fitness niches like yoga wheel props or resistance bands. Example: Victorem Performance (victoremgear.com) focuses solely on premium resistance bands, generating $300,000+ monthly.
- Startup costs: $3,000-8,000 for inventory and branding
- Profit margins: 70-80%
- Average order value: $50-120
4. Artisanal Tea Blends
Create unique tea blends targeting specific wellness benefits. Art of Tea (artoftea.com) started small and now supplies luxury hotels. Find reliable wholesale tea suppliers to start your brand.
- Startup costs: $2,500-5,000
- Profit margins: 300-400%
- Average order value: $30-60
5. Personalized Dog Accessories
Fresh Pawz (freshpawz.com) built a streetwear brand for dogs, reaching $1M+ in sales. Focus on custom collars, leashes, and bandanas with unique designs.
- Startup costs: $1,500-3,000
- Profit margins: 60-70%
- Average order value: $25-45
6. Niche Subscription Boxes
Create highly targeted subscription boxes. Example: Succulents Box (succulentsbox.com) sends monthly rare succulents to subscribers, earning $50,000+ monthly.
- Startup costs: $5,000-10,000
- Profit margins: 40-60%
- Average order value: $25-35/month
7. Tech Accessories for Seniors
Focus on senior-friendly tech accessories like large-print keyboards and simplified tablets.
- Startup costs: $3,000-6,000
- Profit margins: 50-60%
- Average order value: $40-100
8. Minimalist Japanese Homeware
Inspired by Yamazaki Home's success (theyamazakihome.com), focus on space-saving, aesthetic home solutions.
- Startup costs: $5,000-10,000
- Profit margins: 100-200%
- Average order value: $50-150
9. Custom Board Game Accessories
Broken Token (thebrokentoken.com) built a million-dollar business selling organizers for board games. Focus on wooden inserts and card holders.
- Startup costs: $2,000-4,000
- Profit margins: 60-70%
- Average order value: $30-80
10. Mindfulness Cards and Journals
Silk + Sonder (silkandsonder.com) created a successful subscription-based mindfulness journal business. Create unique card decks and journals.
- Startup costs: $3,000-5,000
- Profit margins: 70-80%
- Average order value: $25-40
11. Vintage-Style Phone Cases
Build a store by focusing on vintage designs and retro aesthetics. Source from quality phone case suppliers.
- Startup costs: $1,500-3,000
- Profit margins: 70-80%
- Average order value: $30-45
12. Specialized Coffee Subscriptions
Trade Coffee (drinktrade.com) built their business on personalized coffee subscriptions. Partner with quality coffee suppliers.
- Startup costs: $4,000-8,000
- Profit margins: 40-60%
- Average order value: $20-40/month
13. Handmade Aromatherapy Candles
Brooklyn Candle Studio (brooklyncandlestudio.com) started small and now sells globally. Find reliable candle suppliers to start.
- Startup costs: $2,000-4,000
- Profit margins: 70-80%
- Average order value: $30-50
14. Plant Parent Starter Kits
The Sill (thesill.com) built a successful business around beginner-friendly plants and care packages.
- Startup costs: $3,000-6,000
- Profit margins: 50-70%
- Average order value: $35-75
15. Customized Skincare Sets
Bambu Earth (bambuearth.com) offers personalized skincare based on customer questionnaires. Partner with quality skincare suppliers.
- Startup costs: $5,000-10,000
- Profit margins: 70-80%
- Average order value: $80-150
16. Molecular Gastronomy Product
The Spherificator (thespherificator.com) created a niche in food science product for home cooks.
- Startup costs: $3,000-6,000
- Profit margins: 60-70%
- Average order value: $99-125
17. Custom Map Art
Printed Memories (printedmemories.com) built their business around customized map posters. Use print-on-demand services to minimize inventory.
- Startup costs: $1,000-2,500
- Profit margins: 40-60%
- Average order value: $50-100
18. Zero-Waste Kitchen Products
Package Free Shop (packagefreeshop.com) focuses on sustainable kitchen and home products.
- Startup costs: $4,000-8,000
- Profit margins: 50-70%
- Average order value: $40-80
19. Personalized Wellness Supplements
Simple Natural Apothecary (simplenaturalapothecary.com) created a personalized vitamin subscription service.
- Startup costs: $3,000-5,000
- Profit margins: 60-70%
- Average order value: $30-60
20. Digital Planner Templates
Passion Planner (passionplanner.com) started with digital downloads and expanded to physical products.
- Startup costs: $500-1,500
- Profit margins: 80-90%
- Average order value: $15-30
21. Specialty Baking Kits
Cake Pops parties (cakepopsparties.co.uk) offers subscription-based baking kits for kids and families.
- Startup costs: $3,000-6,000
- Profit margins: 50-60%
- Average order value: $35-65
22. Premium Desk Accessories
Ugmonk (ugmonk.com) built their brand around high-end desk organizers and accessories.
- Startup costs: $5,000-10,000
- Profit margins: 60-70%
- Average order value: $100-200
23. Customized Travel Journals
Wandrd (wandrd.com) focuses on travel accessories and documentation tools.
- Startup costs: $2,000-4,000
- Profit margins: 60-70%
- Average order value: $40-80
24. DIY Craft Supply Boxes
Mini Mad Things (minimadthings.com) started with craft boxes and expanded to multiple age-specific lines.
- Startup costs: $4,000-8,000
- Profit margins: 50-60%
- Average order value: $25-40
25. Smart Home Organization Products
Neat Method (neatmethod.com) sells curated organization products for smart homes.
- Startup costs: $5,000-10,000
- Profit margins: 50-70%
- Average order value: $60-120
Final Words
Starting a Shopify store in 2025 requires more than just picking a niche - it's about finding unique angles within established markets. Each idea presented above has been validated by successful stores, but remember to add your unique value proposition. Consider starting with small business grants to fund your venture, and explore various ecommerce platforms before making your final decision.
Remember, success often comes from solving specific problems for specific audiences rather than trying to appeal to everyone. Start with one focused niche, perfect your operations, and expand based on customer feedback and market demand.
Enjoy a free trial.
Then start selling on Shopify for $1/month for your first 3 months.
Related Articles
Frequently Asked Questions About Starting a Shopify Store
What are the total costs involved in starting a Shopify store in 2025?
The total costs typically include: 1) Shopify subscription ($39-$399/month), 2) Domain name ($14-20/year), 3) Initial inventory ($1,000-10,000 depending on niche), 4) Marketing budget ($500-2,000/month recommended), 5) Apps and plugins ($50-200/month), and 6) Brand design ($200-1,000 one-time). Print-on-demand businesses can start with as little as $500, while inventory-based businesses typically need $3,000-15,000 to start.
Which Shopify store types have the highest profit margins in 2025?
The highest profit margins are typically found in: 1) Digital products (80-90% margins), 2) Custom print-on-demand items (40-60% margins with no inventory), 3) Artisanal tea and coffee (300-400% margins), 4) Handmade jewelry (200-300% margins), and 5) Skincare and beauty products (70-80% margins). Success depends on efficient operations, marketing strategy, and customer acquisition costs.
How long does it take to build and launch a Shopify store?
A basic Shopify store can be launched in 1-2 weeks, following these steps: 1) Store setup and design (2-3 days), 2) Product uploads and descriptions (2-3 days), 3) Payment and shipping setup (1 day), 4) Legal pages and policies (1 day), and 5) Testing and optimization (2-3 days). However, proper market research, branding, and inventory acquisition can extend this timeline to 1-2 months for a fully prepared launch.
What are the most profitable niches for Shopify beginners in 2025?
The most accessible and profitable niches for beginners include: 1) Pet accessories (60-70% margins, low competition), 2) Print-on-demand products (40-60% margins, minimal inventory), 3) Niche subscription boxes (40-60% margins, predictable income), 4) Sustainable products (70-80% margins, growing market), and 5) Digital planners/templates (80-90% margins, no shipping required). These niches offer good profit potential with manageable startup requirements.
What marketing strategies work best for new Shopify stores in 2025?
Effective marketing strategies include: 1) Social media marketing on TikTok and Instagram ($300-500/month), 2) Influencer collaborations ($500-2000 per campaign), 3) Email marketing automation ($30-100/month for tools), 4) SEO optimization (free but time-intensive), and 5) Pinterest marketing (particularly effective for visual products). New stores should focus on one or two channels initially rather than trying to be everywhere at once.
